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About
hani

I’ve spent 25 years applying structured problem-solving methodologies to business challenges across Saudi Arabia and Lebanon.

Highlights

  • Background
  • What I Learned
  • Approach

 I've systematically analyzed and resolved problems as a medical sales representative (300 doctor visits monthly), sales manager (scaling revenue 300%), business development director (executing turnarounds and mergers), managing director (launching profitable ventures), and now chief business development officer leading digital transformation initiatives.

Most businesses don't fail from lack of strategy. They fail because they misdiagnose problems, jump to solutions without analysis, and make decisions without evaluating alternatives.

I analyze situations objectively, identify root causes systematically, evaluate alternatives against clear criteria, and implement solutions with risk mitigation.

Experience Highlight

25+ Years of Systematic Business Transformation

(Current)

Chief Business Development Officer

Designing and leading go-to-market strategies for digital transformation and blockchain solutions. Formed strategic alliances with private sector organizations and conducted competitive market analysis to drive informed decision-making.

Business Development Director

Spearheaded merger process preparation, led private placement funding initiatives, and boosted annual revenue by 25%+ while implementing SOPs and AI-powered chatbot automation. Developed detailed job descriptions and trained managers across all departments.

Operational & Financial Development Consultant

Conducted gap analysis and developed robust business plans for company turnaround. Increased revenue by 35% and enhanced market valuation by over 30% through strategic interventions.

Managing Director & Founder

Built a profitable hospitality business (sweet treats and coffee shop) from concept to operation, managing all aspects including operations, marketing, budgeting, and hiring.

Sales Manager

Achieved 300% revenue growth from $2.5M to $7.5M in 5 years through systematic sales process analysis and optimization. Strengthened customer loyalty and introduced new products into competitive markets.

Turnaround Specialist

Applied structured problem-solving to transform -5M SAR loss into breakeven within 12 months through operational restructuring and strategic.

Methodology

Problem-Solving Framework:

  • Define the situation and prioritize issues
  • Analyze deviations and identify root causes
  • Evaluate alternatives against decision criteria
  • Implement with risk mitigation and monitoring

Professional Contributions:

  • Created investor pitch decks and business profiles for Narjes Wellness Park and The Green Circle (8-company consolidation)
  • Developed business plans for investment bank and wellness-focused mobile app

Certificates

A proven track record supported by international and regional certifications that strengthen my expertise in business development, operational restructuring, and strategic growth.

Education:

  • Executive MBA – Strategic Management, American International Theism University (2023-2024)
  • Bachelor of Business Administration, Lebanese University (1998-2003)

Want Business Consultation?

Systematic analysis identifies problems others miss. Strategic planning prevents costly mistakes. Let’s apply structured problem-solving to your business.

FAQ

I apply systematic analysis frameworks: (1) Situation Analysis—assess current state and prioritize issues, (2) Problem Analysis—identify root causes of deviations, (3) Decision Analysis—evaluate alternatives against criteria, (4) Risk Analysis—identify and mitigate potential problems during implementation.

I distinguish between symptoms and root causes. Rather than jumping to solutions, I systematically investigate: What is the problem? Where does it occur? When did it start? What changed? This structured approach reveals actual causes, not assumptions.

I establish clear decision criteria with you (ROI, risk, resources, timeline, strategic fit), evaluate each alternative objectively, assess risks and benefits, and recommend the option that best meets your criteria—supported by systematic analysis.

Most consultants provide recommendations based on experience or best practices. I apply structured problem-solving frameworks to your specific situation, ensure decisions are based on systematic analysis, and include risk mitigation planning—not just strategy documents. My 25 years of hands-on experience across Saudi Arabia and Lebanon provide practical insights combined with methodical execution.

Yes, I work with clients across Saudi Arabia and have extensive experience in Lebanon. My services are available both on-site and remotely.

It depends on problem complexity and scope. Quick-win projects addressing specific issues may take 3-6 months. Comprehensive transformations requiring organizational change typically take 12-18 months. Timeline is determined during situation analysis.